movie news: Full Ridley Scott Coca Cola Ad

movie news: Full Ridley Scott Coca Cola Ad

The other day I mentioned that Ridley Scott had returned to his advertising roots by stepping up to direct a new commercial for Coca Cola, starring the Coke Polar bears. I posted the teaser the other day but now we have the full 6 minute version.

In case you didn’t know, Ridley Scott made a name for himself as the director of the Britain’s all time favourite TV ad, the Hovis “Bike” ad from 1973, as well as the iconic Apple “1984” ad.

Here’s his latest.


  1. comment-avatar
    Mary StevensJanuary 4, 2013 - 10:54 am

    Hey awesome movie – good to see a short movie on the polar bears… It is as thoug Coca Cola has brought these guys to life and gave them an identity similar to that they have done with Santa and the Coca Cola trucks before Christmas…

    You can see the YouTube video here: Coca-Cola Polar Bears Film 2013 by Ridley Scott

  2. comment-avatar
    rp421November 3, 2013 - 2:39 am

    Beautifully animated…..but…

    What a strange story?? So much angst for a family of bears. And who knew they were prejudiced against puffins? Or grizzlies for that matter? Dad sounds like Mufasa from the Lion King. Oldest is a jock-bear, middle bear a joker who no one understands and baby is the cute factor. Ugh these are tired character-types.

    Where are the aliens to bust out of the ice and eat these whiney fuzz balls?

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